The New York Times today highlighted Big Ass Fans® on its “You’re the Boss” blog about entrepreneurship.

Columnist Cliff Oxford included the company in his piece on New Year’s resolutions. Oxford called on business leaders to shift their focus from accomplishing audacious goals to emulating Big Ass Fans’ focus on problem solving.

Oxford also noted Big Ass Fans’ sustained revenue growth and laid out issues faced by other industries, challenging readers to solve their own problems.

Read the full article here.