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Case Studies

The Guardian Highlights Big Ass Fans

The Guardian published today an article on company names, complimenting Big Ass Fans® for fulfilling “the most important rule of naming” – being different. Contributor Eli Altman notes “good names will do the work for you and the best part is that you only need to do the work once.” Click here to...

The New York Times Features Big Ass Fans on front page

The New York Times published today a front-page article profiling Big Ass Fans®. European Economics Correspondent Peter S. Goodman visited the company’s headquarters and manufacturing operations in Lexington, Kentucky, to explore how American manufacturers have used international trade agreements...

Inc. Features Company Culture at Big Ass Fans

Inc. published today an article on the corporate culture at Big Ass Fans®, highlighting the company’s high wages, retention rate and many perks. Contributor Marcel Schwantes notes “employees have started entirely new divisions and launched new products with the company’s backing.” Click here to...

CNN touts high wages at Big Ass Fans

CNN published today an article analyzing the skills gap in light of the 5.7 million job openings reported by the U.S. Department of Labor, which notes the amount is near a record high. Writer Patrick Gillespie examined the claims of a shortage of skilled laborers but also interviewed experts who...

Washington Post raves about Haiku

The Washington Post today published an article about how more and more interior designers are embracing ceiling fans as a way to add a visual pop to a room and keep its occupants comfortable. Writer Megan Buerger notes Haiku® by Big Ass Fans® has “earned scores of awards for its design, stability,...

Big Ass Fans visits Jay Leno’s Garage

Since retiring from The Tonight Show in 2014, Jay Leno has stayed busy working on his personal car collection, one of the world’s largest with more than 150 automobiles and 100 motorcycles. Leno uses Black Jack and AirGo fans from Big Ass Fans to stay cool while he and his staff restore vintage...

Forbes highlights Big Ass Fans as Small Giant

Forbes published today a series of updates about companies named to its 2016 list of Small Giants, a group of companies that "decided to focus on being great rather than just big." Big Ass Fans® was honored as a member of the exclusive group in 2016. Click here to read the full article offering...

Parade declares Haiku a ‘showpiece’

Parade magazine published an article today touting the installation of a Haiku® ceiling fan by Big Ass Fans® as one of four quick ways to improve your bedroom. Beyond keeping you comfortable, “they’re also gorgeous and whisper silent,” writes author Rachel Weingarten. She also notes Haiku “is not...

Business Insider touts Haiku integration with Alexa

Business Insider’s Antonio Villas-Boas published today a list of 14 ways you can control your home using Amazon's Alexa. Among his picks was the Haiku® smart ceiling fan by Big Ass Fans®. Read more here.

Digital Trends Highlights Big Ass Light Bar

Digital Trends published an article today on the conception and creation of the new Big Ass Light Bar. The task light was the idea of an employee who worked as an auto mechanic for seven years before joining the company, writes Bruce Brown. "Designed specifically to withstand the challenges faced...

Gear Patrol touts Garage Light

Just in time for the holidays, Gear Patrol featured the Garage Light in its new wishlist “for the wheelman in your life.” “The last room in the house you want to be stumbling around in, in the dark, is the garage,” writes Bryan Campbell. “The Garage Light has a 13,000-lumen output, which is 16...