
The Problem: Stagnant Reality
How Priefert Steel Solved Production-Halting Temperature Swings
Operating a massive manufacturing floor in the middle of northeast Texas means temperature and humidity swings are table stakes. Without the right air movement, extremes in heat and humidity create two massive operational risks: sweeping sweat and condensation that rusts raw steel, and an intense environment that drains employee productivity.
"Steel will sweat with a variance in temperatures and humidity," explains Rocky Christenberry, a 20-year-plus veteran and Executive Vice President at Priefert. "When we installed the Big Ass Fans, that solved those issues. In the end, we have more productivity, we're more efficient, and we get a lot more done at the end of the day."
Before finding a permanent solution, Priefert trialed several different options. They worked through multiple brands and watched them fail under pressure until they landed on Big Ass Fans as their facility's standard. Today, from raw master coils to painted, finished products, our fans keep air moving to protect both their margin and their output.
Watch the Priefert Story
Heavy-Duty Fans Engineered to Cut Downtime and Protect Workers

Our Flagship Solution.
Powerfoil® X4
The absolute gold standard for industrial durability. Engineered to move massive amounts of air across expansive floor plans while effortlessly resisting dust and harsh temperature swings.

Targeted Grit.
AirEye®
Smarter, targeted, and localized cooling that brings Big Ass Fans airflow directly to individual workstations, keeping your essential builders on the line.
Measurable Impact: Lower Costs, Retained Labor, and Safer Operations
Stop Product Loss
Eliminate the costly quality control issues caused by humidity. Consistent, massive overhead airflow keeps moisture off your raw materials, preventing humidity-related damage and ensuring finished goods leave the facility on schedule.
Secure Your Workforce Against Labor Shortages
Maintaining a comfortable facility is how you retain top talent. Driving high-volume airflow over employees lowers perceived temperature, boosts morale, and keeps throughput high.
Mitigate Safety Risks Next to Extreme Heat
From high-ambient warehouses to intense heat zones, like Priefert’s powder coat facility operating next to 400-degree ovens, keeping body temperatures down keeps employees safe, focused, and alert.
Maximize ROI With Fans Built to Last
The real return shows up exactly where Priefert found it: protected inventory that eliminates rust, a comfortable shop floor that keeps your trained labor force from walking out the door, and consistent output that keeps your customers coming back.
Prevent Operational Waste with a Complimentary 3D Airflow Model
Stop guessing about air movement. We utilize advanced Computational Fluid Dynamics (CFD) modeling to provide a highly precise, custom 3D map of your unique facility, ensuring optimalplacement and performance before a single bolt is turned.

Proven Air Movement: Your Return On Air is a Return On Investment
You need industrial tools that keep working so your entire business can keep winning. Big Ass Fans delivers a clear Return on Air™, protecting your product, your people, and your profits. Don't leave your facility’s output to guesswork. Let's talk about your space, calculate your operational savings, and get a precise quote tailored to your floor layout. Give our industrial specialists a call today or request your free analysis online to see exactly how much you stand to gain.
Call Us Directly: 859.800.9892