Fast Company today published an article on the rapid growth of Big Ass FansĀ®, focusing on the company’s ability to seize opportunities.
Contributor Kaihan Krippendorff recounted how Big Ass Fansā customers suggested its name by constantly asking employees of the then-HVLS Fan Company if they made āthose big-ass fans.ā
āSo the HVLS Fan Company decided to walk through the door that customers had opened for them and rename themselves āBig Ass Fans,āā Krippendorff wrote. āThe name stuck and spread.ā
Since that time, the company has invested heavily in research and development, introducing a breadth of new models including the worldās only fans designed specifically for air-conditioned commercial spaces.
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